Nissan announces leadership transition in AMIEO region
Date: 18 Sep 2025
Nissan
announced leadership changes in its AMIEO region (Africa, Middle East, India,
Europe & Oceania), in support of the Re:Nissan recovery plan. Effective
October 1, 2025, Massimiliano (Max) Messina is appointed Chairperson of the
Nissan AMIEO region, assuming full leadership of operations across three
continents, 140 countries and with five plants,13,000 employees and 26 models
on sale.
Messina,
54, currently Vice Chairperson, and Senior Vice President, Chief Finance,
Administration and Strategy, Nissan AMIEO, joined Nissan in 2022 with extensive
experience in global and international roles across automotive, retail and
industrial manufacturing within finance and operations. His appointment will
ensure continuity in the region, alignment with global objectives and maintain
strong partnerships with Renault, Mitsubishi and others.
The
appointment comes as Nissan prepares to bring four new electric vehicles to
Europe and follows the successful launches of models including Patrol and
Magnite in the Middle East and Africa.
Messina
said: “I’m honoured to take on this responsibility at such a critical moment
for Nissan. I’m proud to lead a team that is working tirelessly to both
transform our company and deliver fantastic vehicles to our customers across
the AMIEO region.”
The
appointment will enable Guillaume Cartier, Nissan Chief Performance Officer and
Chairperson of the AMIEO region, to focus on his global responsibilities.
As
Messina steps into his new role, Victorino (Vito) Esnaola will succeed him as
Senior Vice President, Finance & IT for the AMIEO region. Esnaola, 52, who
is currently in a global role as Finance Divisional General Manager, joined
Nissan in 2015 as Finance Director for NMISA (Spain), before becoming Finance
Vice President for Europe in 2019 and moving to his global role in 2024. In his
new role as Senior Vice President, he will report directly to Messina.
Commenting
on the appointments, Cartier said: “Max’s leadership and operational expertise
will be vital to Nissan in the highly diverse AMIEO region, as we accelerate
transformation across the business.
“I
wish both Max and Vito every success in their new roles as we streamline
decision-making and boost performance, ensuring the region’s alignment with the
global Re:Nissan plan.”
Under
the Re:Nissan recovery plan, the company is targeting a return to profitability
and positive free cash flow in the automotive business by fiscal 2026. Decisive
actions have already been initiated to support this goal.